ADGA — Culture, Clarity, and Discretion
ADGA Group
Various
Across defence, cyber, and space, aligning the inside story with the outside one.
Work
Quadrant
KTM
Publishing
Digital
Film
All
Outcomes
Archive Continuity
Brand Architecture
Brand Trust
City Portrait
Civic Portrait
Client Intelligence
Codified Practice
Community Platform
Community Use
Customer Reality
Decision Foresight
Editorial Commissioning
Editorial Craft
Editorial Method
Editorial Velocity
Field Adoption
Field Connection
Foresight Conversations
Interactive Research
Internal Alignment
Migration Sanity
Modern Editorial Direction
Narrative Clarity
New Conversations
Open Archive
Org Alignment
Org Clarity
Patient Literacy
Performance
Policy Conversations
Sales Enablement
Shared Language
Stakeholder Alignment
Strategic Editorial
Team Capability
Team Cohesion
Thought Leadership
All
Atuka — From Bench Notes to Shared Language
Atuka
2024–2025
A knowledge program that gave the lab one way to talk about its work—inside the building and out.
Azure — Taking the Measure of a Design Stalwart
Azure
Various
Where authority could travel next, proven by the right stories.
Biron Groupe Santé — Trust, Plain and Simple
Biron Groupe Santé
Various
Guides and Q&As with medical specialists, written straight and generously.
Borden Ladner Gervais (BLG) — Legal Foresight, Plain and Precise
Borden Ladner Gervais (BLG)
Various
Smart‑cities and fintech narratives built from the firm’s lived perspective.
Canadian Art Foundation — Hard Truths, New Possibilities
Canadian Art Foundation
Various
A wide‑angle survey of the ecosystem and a modern editorial direction to match.
Confidential R&D — Internal Publishing That Changes the Conversation
Confidential research program
2022–2024
Internal publishing for work that never fits the slide deck.
The Balance: Putting the customer at the heart of the brand story
Driven by Purpose / DMI
2022
As part of a thorough brand relaunch with our friends at DMI, Driven (Purpose Financial), Canada’s leading online lender devoted to small business, came to us for help in bringing fresh, strategic thinking to how they present themselves, showing how Driven genuinely understand their customers in a way that the big banks don’t.
Infra-ordinary Intersections — Looking Again
Infra-ordinary Intersections
2021–ongoing
Five minutes at the corner, again and again.
Magazine from the Future — 2035, Printed for 2023
Automotive Club (Confidential)
2023
A 72‑page member magazine from 2035, to make choices in 2023.
The Manual of Design Fiction — A Practice, Documented
Manual of Design Fiction
2020–2024
A manual that reads like the practice already in motion.
May Flowers — A City in Conversation
May Flowers
2023
Thirty-two conversations in a month of uneasy spring.
MTTR — An Empathy‑Driven Editorial Practice, Built to Be Kept
MTTR
Various
A year‑long embed to build method, recruit a research team, and prototype with product and the C‑suite.
Nick Foster — Could Should Might Don’t
Nick Foster
2023–2024
A talk and a decade of notes turned into a book you can teach from.
Nor (CDR) — Raising a Commons for Canadian Design
Nor (CDR)
2022–2023
Less museum, more working memory.
Picton Gazette — Migration Without the Heartbreak
Picton Gazette
2024
Moving a living archive without breaking the newsroom.
Studio D Radiodurans — Editorial for Field Work with Stakes
Studio D Radiodurans
Various
Turning 80,000 words of field research into a document you can cite without apology.
Three Magazine — Rebuild for Editorial Velocity
Three Magazine
2024
We rebuilt around the editor’s day, not the template’s demands.
Travel Edge — A Shared Purpose for a Group Growing Faster Than Its Story
Travel Edge Group
Various
Interviews across sales, guides, and agents; workshops with executives and staff in the same room.
POV — Digital Systems & Interfaces
Build platforms that make publishing possible again.
POV — Film & Media
Films and interactive work made with care and meant to be kept.
POV — Knowledge Translation & Mobilization
Turn deep, technical work into language and artifacts that live beyond the room.
POV — Strategic Publishing & Coaching
Make durable editorial that a field can actually use.